Improving Convention Center Management Using Business Analytics and Key Performance Indicators: Advanced...

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Myles T. McGrane

Improving Convention Center Management Using Business Analytics and Key Performance Indicators

Advanced Practices

Myles T. McGrane

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English

Business Expert Press
30 September 2020

Management of real estate, property & plant; Production & quality control management; Service industries

Improving Convention Center Management Using Business Analytics and Key Performance Indicators presents sound practical advice from an author who successfully lived the experience. Transitioning from a traditional business model to one that is data driven and entrepreneurial can be difficult. This book explains the rationale and importance of each indicator along with data collection issues and presentation advice. It guides you through that process from launch and trial, up to making analytics an indispensible part of your management strategy.

By: Myles T. McGrane
Imprint: Business Expert Press
Country of Publication: United States
Dimensions: Height: 229mm, Width: 152mm, Spine: 8mm
Weight: 195g
ISBN: 9781952538063
ISBN 10: 1952538068
Pages: 138
Publication Date: 30 September 2020
Audience: Professional and scholarly , Undergraduate
Format: Paperback
Publisher's Status: Active

Myles McGrane was formerly the general manager for New York's Javits Center. He also held key management positions at NBC, Ogden Corp., and Centerplate. He formed a convention center consultancy in 2009. Myles holds degrees from the U. S. Naval Academy and the University of Tennessee.

Reviews for Improving Convention Center Management Using Business Analytics and Key Performance Indicators: Advanced Practices

Thank you Myles for filling this critical gap! Having served convention centers across North America and the U.K. for 20 years, it is clear that analytics-based management systems are succeeding at the expense of centers that continue to 'manage-by-gut'. This book provides an effective, step-by-step guide as to how to administer the right KPIs to deliver success. I highly recommend it to anyone involved in the management of convention centers. ---Bob Pascal, former Chief Marketing Officer, Centerplate, Inc. Finally! A refreshing perspective on convention centre management in North America. These economic engines have long been viewed as loss-leaders, which this book aptly points out. Well done to Myles for bringing clarity and perspective to these undervalued assets.---Lorenz Hassenstein, President and CEO, Metro Toronto Convention Centre