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The Art of Lean: Production Systems and Marketing Strategies in the Modern Era by Julian Cambridge at Abbey's Bookshop,
The Art of Lean: Production Systems and Marketing Strategies in the Modern Era
— —
Julian Cambridge

The Art of Lean

Production Systems and Marketing Strategies in the Modern Era

Julian Cambridge

$16.95

Paperback

Not in-store but you can order this
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English
Kindle Direct Publishing
03 October 2023
Computer programming & software development; Agile programming; Software testing & verification
"'The Art of Lean: Production Systems and Marketing Strategies in the Modern Era' explores a range of production and operations management systems, including the Toyota Production System, The Speedy System, The Henry Ford Assembly Line, and Zara Just In Time, as well as the marketing and branding strategies of The Golden Circle and the Mad Men scene ""Lucky Strike - It's toasted"".

By examining the use of Kanban at McDonald's and Disney World, the book demonstrates how these production systems can be applied in a variety of industries. Through this comprehensive exploration, readers will gain a deeper understanding of the principles and practices that underlie successful production and marketing strategies."
By:  
Imprint:   Kindle Direct Publishing
Country of Publication:   United States
Dimensions:   Height: 229mm,  Width: 152mm, 
ISBN:   9798863258331
Pages:   28
Publication Date:  
Audience:   General/trade ,  ELT Advanced
Format:   Paperback
Publisher's Status:   Active

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