Transmedia Change: Pedagogy and Practice for Socially-Concerned Transmedia Stories

— —

Kevin Moloney (Ball State University, USA)

Transmedia Change

Pedagogy and Practice for Socially-Concerned Transmedia Stories

Kevin Moloney (Ball State University, USA)

$81.99

Paperback

Not in-store but you can order this
How long will it take?

Availability Information

We source books from suppliers in Australia and overseas. For books we don't currently have in stock, the time it takes to get them from our suppliers can vary widely - from a few days to a few months - so we check each book with each supplier to determine the expected time it will take to be supplied to us.

We then advise you accordingly. If the time taken to get any book is too long for you, you can let us know and we will cancel or adjust your order, and refund as required.

To find out the anticipated arrival time for specific items prior to ordering, please contact us by phone or email:

Phone +61 2 9264 3111, or 1800 4 BOOKS (1800 4 26657) if outside Sydney:
option 1 Abbey's Bookshop (Crime, History, Science, Kids & more) • info@abbeys.com.au
option 2 Language Book Centre (ESL & Foreign Languages) • language@abbeys.com.au
option 3 Galaxy Bookshop (Sci-fi, Fantasy, Romance, Graphic Novels) • sf@galaxybooks.com.au

QTY:

English

Routledge
29 January 2024

Films, movies & cinema; Other performing arts; Media studies; Curriculum planning & development; Educational: Art & design

Series: Routledge Advances in Transmedia Studies

This book examines and illustrates the use of design principles, design thinking, and other empathy research techniques in university and public settings, to plan and ethically target socially-concerned transmedia stories and evaluate their success through user experience testing methods.

All media industries continue to adjust to a dispersed, diverse, and dilettante mediascape where reaching a large global audience may be easy but communicating with a decisive and engaged public is more difficult. This challenge is arguably toughest for communicators who work to engage a public with reality rather than escape. The chapters in this volume outline the pedagogy and practice of design, empathy research methods for story development, transmedia logics for socially-concerned stories, development of community engagement and the embrace of collective narrative, art and science research collaboration, the role of mixed and virtual reality in prosocial communication, ethical audience targeting, and user experience testing for storytelling campaigns. Each broad topic includes case examples and full case studies of each stage in production.

Offering a detailed exploration of a fast-emerging area, this book will be of great relevance to researchers and university teachers of socially-concerned transmedia storytelling in fields such as journalism, documentary filmmaking, education, and activism.

Edited by: Kevin Moloney (Ball State University USA)
Imprint: Routledge
Country of Publication: United Kingdom
Dimensions: Height: 234mm, Width: 156mm,
Weight: 453g
ISBN: 9780367714376
ISBN 10: 036771437X
Series: Routledge Advances in Transmedia Studies
Pages: 250
Publication Date: 29 January 2024
Audience: College/higher education , Primary
Format: Paperback
Publisher's Status: Active

Kevin Moloney is Assistant Professor in the Center for Emerging Media Design and Development at Ball State University, USA. He researches transmedia storytelling in journalism, documentary, activism, and other socially-concerned genres. For 20 years, he was a regular contributor to the New York Times covering the Rocky Mountain region of the United States and Latin America. He visually reported more than 960 stories for the Times, 50 of which appeared on page 1. His work has also appeared in news magazines worldwide, including National Geographic, Time, Stern, and Paris Match.